论文部分内容阅读
98年春节期间,一部由南京电视台、北京瑞得广告公司联合发行的香港20集电视神异喜剧片《天降财神》火遍神州荧屏。这部作品不但给今年的春节平添几分节日的喜庆,也为内地的电视人“天降”诸多启示。启示之一,要想做一个高明的电视剧编导,必须善于“异想天开”,独辟蹊径,尤其在“人才辈出”,竞争激烈的当今电视剧市场,这种创新意识尤为重要。《天》剧的创新表现在两个方面:首先,在形式上,该剧定位为“神异喜剧”,又特定为春节贺岁片。
During the Spring Festival of 1998, a 20-episode TV series “The God of Wealth”, a Hong Kong-based TV series jointly distributed by Nanjing TV Station and Beijing Reed Advertising Co., Ltd., exploded on a state screen. This piece of work not only adds festive occasions to the Spring Festival this year, but also offers many revelations to the Mainland’s television viewers. One of the enlightenments, in order to be a smart TV director, we must be good at “whimsical” and inventive. Especially in the “talented” and highly competitive TV drama market today, this sense of innovation is especially important. The innovation of “Tian” plays shows in two aspects: firstly, in terms of form, the play is positioned as a “supernatural comedy” and also as the Spring Festival New Year’s film.