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企业产品的价格能否让更多的消费者所接受,是增强企业产品市场竞争能力,扩大企业产品市场占有份额,提高经济效益非常重要的环节。因此,企业必须重视和讲究价格策略。
Whether the price of the enterprise product can make it acceptable to more consumers is a very important step in enhancing the market competitiveness of the enterprise product, expanding the market share of the enterprise product, and increasing the economic efficiency. Therefore, enterprises must pay attention to and pay attention to price strategy.