信息可视化设计是用视觉语言的方式来重新设计信息,将原有的文本和数据,以更直接、更准确、更轻松的方式呈现出来,是一种高效快速的信息交流方式。包装设计把产品信息视觉化,将其转化为适合眼睛探查的全景图,凸显产品特点,使消费者能在瞬息之间获知信息,以此吸引到目标群体。因此,在信息泛滥的商业社会中将信息可视化应用于包装设计具有显见的优势。 Visual design of information visualization language is to redesign the information, the original text and data in a more direct, more accurate and more easily presented, is a fast and efficient means of information exchange. Packaging design visualizes product information and transforms it into a panoramic image suitable for eye exploration, highlighting product features so consumers can gain instant access to information to reach target audiences. As a result, there is a clear advantage in using information visualization in packaging design in a business climate that is flooded with information.