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邮储银行公司业务项目营销,是指以邮储银行现有公司业务产品为依托,通过分析项目的特点和需求,整合银行内外部资源,对项目进行策划、设计、定价、谈判和实施,最终实现增加对公存款规模、提升对公收入、扩大邮储品牌知名度、满足公司客户需求的双赢过程。提升邮储银行项目营销能力可以从以下四个方面入手:
Relying on the existing business products of Postal Savings Bank, business project marketing of Postal Savings Bank refers to the planning and design, pricing, negotiation and implementation of the project by integrating the internal and external resources of the Bank by analyzing the characteristics and needs of the project. Finally, Realize the win-win process of increasing the size of public deposits, increasing revenue from public revenues, expanding the visibility of postal store brands and meeting the needs of corporate clients. To improve the marketing capabilities of Postal Savings Bank project can be started from the following four aspects: