谈图书促销张建德随着我国经济的迅猛发展和市场经济体制的逐渐形成，新华书店发行主渠道正面临着其它图书发行渠道的挑战，也给科技出版社的图书发行工作提出了新的课题。作为“主渠道”的新华书店有其独特的优势地位，机构完备，新华书店遍布各地，其零售窗口大多位于各... Zhang Jiande Discussion With the rapid economic development in our country and the gradual formation of a market economy, the main channel of distribution of Xinhua Bookstore is facing the challenge of other book distribution channels, and a new task is also proposed for the distribution of books in science and technology publishing houses. As the “main channel” of Xinhua Bookstore has its unique advantages, institutions, Xinhua Bookstore throughout the country, and its retail window are mostly located in the ...