笔者近期收集到一件邮简式商业广告(图1、2)。打开邮简后是一张大的广告宣传单,宣传单长580mm,宽420mm,正反两面都是商品广告(图3)。宣传单先是纵形对折,然后是横形风琴式折叠,折叠后似邮简形式。邮简正面左上部是红色邮政编码框,右上印有灰色“贴邮票处”方框和国美电器标志,还有一圆形标志。圆内上方 I recently collected a postal-type commercials (Figure 1, 2). After opening the mail is a large advertising leaflets, promotional single long 580mm, 420mm wide, both sides are commercials ads (Figure 3). The leaflets are folded vertically, followed by transverse organ-folding and post-collapse folding. The top left of the ZIP code is the red zip code box, the top right is printed with gray “post stamps ” box and the Gome logo, there is a circular logo. Above the circle