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“电影频道从1996年开播以来,凭借自身坚强的基础和强大的实力,以及一贯坚持的广告经营理念,实现了广告收入逐年稳步增长。2002年,电影频道在整体媒体环境不利的情况下,1——10月份广告收入比去年同期增长了15%,创历史新高,单一频道广告收入继续名列前茅。2003年电影频道将继续实行规范化经营,深化客户服务工作,为客户提供全面专业的媒体服务,与客户共同发展。”——国家广播电影电视总局电影频道节目中心广告部主任石丽萍
“Since its launch in 1996, the movie channel has achieved steady growth in advertising revenue year by year with its strong foundation and strong capabilities, as well as its consistently adhering to its advertising philosophy.” In 2002, when the movie channel was adversely affected by the overall media environment, 1 --In October, the advertising revenue increased 15% over the same period of last year, reaching a record high, single channel advertising revenue continues to be among the best .2003 Film Channel will continue to implement standardized management, deepen customer service, to provide customers with comprehensive professional media services, and Customers and common development. "- State Administration of Radio, Film and Television Film Channel Program Director Shi Liping