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随着银行保险代理业务的发展,银行、邮电保险渠道已经占据了总保费收入的半壁江山,而银保人员身份模糊、保险理财产品与储蓄、基金产品的混淆、销售中误导以及储户保险知识的缺乏,却往往导致储户资金误入保险而被“套牢”现象时有发生。2009年6月3日,保监会发布《人身保险投保提示工作要求》和《人身保险投保提示书基准内容》两大通知,对保险销售和投保提醒首次进行细则上的规范。
With the development of banking insurance agency business, the banking and postal insurance channels have accounted for half of the total premium income. However, the identity of bank and insurance officers is vague. Insurance and financial products are confused with savings and fund products. Misleading sales and lack of knowledge of savers insurance , But often lead to the depositors funds strayed into the insurance was “stuck” phenomenon has occurred. June 3, 2009, the China Insurance Regulatory Commission released the “personal insurance insured job requirements” and “personal insurance insured book reference content” two major notices, the insurance sales and insured for the first time to remind the rules of the norms.