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本文旨在为研究建筑业引入竞争情报运行机制,构建建筑企业竞争情报系统并提出建筑企业竞争情报系统管理策略,为建筑企业认清行业现状,发现机遇提供科学依据。同时对建筑企业竞争情报应用系统的维护提出建议,为建筑企业的竞争情报提供一个良好的信息平台,有效整合了资源,提升了企业竞争力和推动建筑业可持续发展。
The purpose of this paper is to introduce competitive intelligence operation mechanism for construction industry, construct competitive intelligence system for construction enterprises and put forward systematic management strategy of competitive intelligence for construction enterprises so as to provide scientific basis for construction enterprises to recognize the current situation and find opportunities. At the same time, it puts forward suggestions on the maintenance of competitive intelligence application system in construction enterprises, providing a good information platform for the competitive intelligence of construction enterprises, effectively integrating resources, enhancing the competitiveness of enterprises and promoting the sustainable development of construction industry.