随着经济的发展和人民对于生活质量要求的不断提升,人民对娱乐性的旅游需求也不断增强,节庆旅游逐渐发展成为一种重要的旅游形式,并且越来越人们的欢迎,本文就分析了目前哈尔滨拥有的节庆旅游的类型以及各种节庆旅游在丰富城市旅游产品结构、促进旅游基础设施建设、提升城市知名度及旅游形象、促进城市经济整体繁荣发展等方面对哈尔滨城市旅游提升的积极作用。 With the development of the economy and people’s increasing demands for quality of life, people’s demand for entertaining tourism is also growing. Festive tourism has gradually become an important form of tourism and more and more people are welcome. This article analyzes At present, the type of festivals and tourism held in Harbin and various festivals and tourism plays an active role in promoting urban tourism in Harbin in terms of enriching the structure of tourism products in cities, promoting the construction of tourism infrastructure, promoting urban fame and tourist image, and promoting the overall prosperity and development of urban economy.