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随着经济全球化进程的加快,世界各个国家和地区的联系越来越紧密。借助于互联网络,文化霸权进入了一个全新的阶段,以各种形式影响着人们的意识形态和价值观念。以美国为首的西方国家在国际文化交流中的文化霸权问题愈发凸显出来,它们把借助互联网从事的文化霸权作为国家战略的一种重要资源,以实现对他国的控制。对网络文化霸权问题进行深入探讨,增强对各类网络文化的辨别力以及对民族传统文化的认同感,进而自觉抵制外来文化的负面影响有着重要的现实意义。
With the acceleration of economic globalization, all the countries and regions in the world are getting closer and closer together. With the help of the Internet, cultural hegemony has entered a completely new stage and influenced people’s ideology and values in various forms. The issue of cultural hegemony in the international cultural exchanges has become increasingly prominent in Western countries headed by the United States. They take the cultural hegemony with the help of the Internet as an important resource for the national strategy so as to bring about control over other countries. It is of great practical significance to conduct an in-depth discussion on the issues of cyberculture hegemony, enhance the discernment of various cybercultures and recognize the traditional ethnic culture, and then consciously resist the negative effects of alien cultures.