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与许多大广告公司相比,成立于1998年的上海智高广告公司在广告界也许还算不上十分有名。然而,它是一家特色鲜明、定位清晰的广告公司,是一家坚持走自己路线并取得极大成功的广告公司。成立短短四年间,智高走上了一条与媒体深度合作、瞄准分类广告巨大市场空间迅速发展的道路。1998年12月,智高初创。总经理何惠银、两位副总经理赵敏、黄捷以及几个年轻人在100多平方米的工作室里开始了创业之旅。当时,他们主要的业务是代理刚刚创办不久的《申江服务导报》四个版面的分类广告,那时的智高只能算是一家
Compared with many big advertising agencies, Shanghai Zhigao advertising agency, founded in 1998, may not be quite famous in the advertising industry. However, it is a distinctive, well-defined advertising agency, an advertising agency that sticks to its path and has achieved great success. In the short span of four years since its establishment, Zhigao has embarked on a deep cooperation with the media and aimed at the rapid development of huge market space for classified ads. December 1998, high-tech start-ups. General Manager He Huiyin, two deputy general manager Zhao Min, Huang Jie and several young people started their business trip in the studio of more than 100 square meters. At that time, their main business is the agency has just started soon, “Shen Jiang Service Herald” four pages of classified ads, when the height can only be considered a smart