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影响力营销的现实意义对城市广播电视来说,广告经营策划的基础性工作有两个方面: 观众(听众)市场的开发和广告市场的开发。观众(听众)市场开发就是我们所说的一次销售。一次销售关键在做好频道(频率)和节目的包装、推广,这是观众(听众)了解、熟悉频道(频率)和节目的基础工作。能不能很好地结合当地的地域
Realistic significance of influential marketing For urban radio and television, the basic work of advertising business planning has two aspects: the audience (audience) market development and advertising market development. Audience (audience) Market development is what we call a sales. The key to a sales channel (frequency) and program packaging, promotion, this is the audience (listeners) to understand, familiar with the channel (frequency) and the basic work of the program. Can well be combined with the local area