专业市场发展电子商务是一种全新的营销模式,开辟的是一个全新的市场,可以完全突破线下市场空间规模和交易时间的限制。由于专业市场大多以自身已经拥有的商户资源、产品资源及品牌资源发展电子商务,是对现有线下资源的再一次利用。可以预见,电子商务应用将是服装专业市场未来成功转型升级的关键所在,也是实现产业流通效率提升的更便捷的方式。随着电子商务的不断深入与发展,纺织服装专业市场更加重视线上分销渠道建设,自建平台的专业市场数量越来越多,建设档次也越来越高,已初步形成规模效 Professional Market Development E-commerce is a brand new marketing model, which opens up a whole new market that can completely break the limit of offline market space and transaction time. Since professional markets mostly rely on their own business resources, product resources and brand resources to develop e-commerce, they are reusing the existing offline resources. It is foreseeable that the application of e-commerce will be the key to the successful transformation and upgrading of the apparel professional market in the future and also a more convenient way to achieve the improvement of industrial circulation efficiency. With the continuous deepening and development of e-commerce, the textile and apparel professional market places more emphasis on the online distribution channels. The number of specialized markets for self-built platforms is increasing and the construction quality is getting higher and higher, and the scale efficiency has been initially formed