包装的功能是保护商品、传达商品信息、方便使用、方便运输、促进销售、提高产品附加值。包装作为一门综合性学科,具有商品和艺术相结合的双重性。放眼望去,形形色色的包装无不通过视觉传达来表现信息并给消费者以视觉感知。作为实现商品价值和使用价值的手段,包装在生产、流 The function of the package is to protect the product, convey the product information, facilitate the use, facilitate the transportation, promote the sale, and enhance the added value of the product. Packaging as a comprehensive discipline, with a combination of goods and art of duality. Looking ahead, all kinds of packaging all through visual communication to express information and to consumers with visual perception. As a means of achieving the value of goods and use, packaged in the production, flow