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大众文化是我国精神文明建设的重要组成部分,是建设社会主义物质文明的重要基础,而为了使大众文化建设符合党和国家、人民的根本利益以及符合市场经济的发展需要,就需要思想政治教育作为主要价值观进行正确的引导。本文探讨了思想政治教育对大众文化建设价值导向的必要性,并介绍了其具体表现形式。
The mass culture is an important part of the construction of spiritual civilization in our country and an important foundation for building a socialist material civilization. In order to make the construction of popular culture in line with the fundamental interests of the party, the country and the people as well as meet the needs of the development of the market economy, ideological and political education As the main values of the correct guidance. This article explores the necessity of ideological and political education for the value orientation of popular culture construction and introduces its concrete manifestation.