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9月,刚刚在年中完成了香港上市的福建运动鞋服品牌361°正式启动了其童装品牌。而稍早的新闻是,6月底,海尔与厦门华融集团联合宣布2010年3月将在全国推出3000多家海尔兄弟儿童用品专卖店。童装热再次升温,引起了行业内外的激烈争夺。企业在这样的竞争环境下,怎样才能成功掘金?本刊特别邀请广州市缔造亿百儿童用品有限公司总经理、T100亲子童装品牌的掌舵人董文梅总经理,与读者一起探讨。
In September, Hong Kong-listed Fujian sportswear brand 361 ° was officially launched in mid-year and its children's clothing brand was officially launched. The earlier news is that by the end of June, Haier and Xiamen Huarong Group jointly announced in March 2010 will launch more than 3,000 Haier brothers children's products stores. Children's heat once again warming, causing a fierce competition within and outside the industry. Enterprises in such a competitive environment, how to successfully Nuggets? This magazine specifically invited Guangzhou to create hundreds of children's Products Co., Ltd. general manager, T100 parent-child children's clothing brand Dongwen Mei, general manager of the helm, and readers together.