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如果你正在焦急地等待着一个很重要的通知的时候,手机里突然接收到了一则隆胸的垃圾短信广告,想必你也一定会像我一样哭笑不得。这就是广告制作不精良,投放不精准的恶果——广而告之的目的达到了,却是令人反感,甚至使品牌臭名昭著,消费者自然不会买账。消费者不是上帝,更不是傻瓜,他们是一群有真情实感的人。随着信息时代的到来,仍有广告与营销人将消费者视为信息缺乏、角色被动、无意中接收广告的傻瓜,这真是幼稚到了极点!
If you are anxiously waiting for a very important notice, the phone suddenly received a breast augmentation spam message, presumably you will be as laughing as me. This is the result of poorly made ads and inaccurate advertising - the purpose of which is advertised is disgusting, even infamous to the brand, and consumers will not buy it. Consumers are not God, not fools, they are a group of people with real feelings. With the advent of the information age, there are still advertisers and marketers who regard consumers as lack of information, passive characters and inadvertently receiving ad fools, which is really childish to the extreme!