代际旅游是近几年来新兴的一个概念,其表现形式之一的亲子游正日益受到业界的重视。本文通过分析三亚代际旅游市场的现状,试图找出三亚发展代际旅游的优势与不足,为今后的代际旅游市场开发提供参考及建议。 Intergenerational tourism is a new concept emerging in recent years, and one of its manifestations of parent-child travel is increasingly valued by the industry. This article tries to find the advantages and disadvantages of developing intergenerational tourism in Sanya by analyzing the present situation of intergenerational tourism market in Sanya and provide reference and suggestions for the development of intergenerational tourism market in the future.