截止目前,由国家广电总局批准的专业电影频道在全国有6家。除了中视的CCTV-6电影频道在经营上取得巨大成功外,其余五家频道,都在边摸索边发展。专业电影频道的经营和发展是一个需要面对的新问题,相对于其他频道,专业电影频道因原则上只能播放电影,所以在经营和运作上更具有挑战性。为此,本刊将组织刊发这几家专业电影频道在经营中所取得一些经验和模式,让更多的读者、广告主及广告公司从中对他们有所了解和认识。 Up to now, the professional film channel approved by the State Administration of Radio Film and Television in the country has 6. In addition to the great success of CCTV-6 movie channel in operation, the remaining five channels are developing while exploring. The operation and development of professional film channels is a new issue that needs to be tackled. Compared with other channels, professional film channels can only play movies in principle, making them more challenging in operation and operation. To this end, we will organize the publication of some of the professional movie channel in the operation of some of the experience gained and mode, so that more readers, advertisers and advertising companies from which they understand and understanding.