与地方中间商合资成立销售分公司──生产企业的一种新型分销渠道策略董宣忠一、一种新型分销渠道策略的提出传统的分销渠道由相互独立的生产者、批发商和零售商所组成，其中每个成员是彼此分离的独立主体，各自追求着自身的经营目标。在这种高度松散的网络中，谁也不对产... A joint venture with local intermediaries to set up a sales branch ─ ─ a manufacturing company’s new distribution channel strategy Dong Xuanzhong I. A new distribution channel strategy proposed Traditional distribution channels from independent producers, wholesalers and retailers , Of which each member is an independent subject separated from each other, each pursuing its own business objectives. In this highly loose network, no one can produce ...