中国品牌的崛起并非偶然,其背后有很多不为人知的努力,比如说公关。对车企而言,公关是门技术活,公关做好了,全民点赞;公关做Low了,形象永远在末位;公关不给力,没有存在感。在面对大的灾难的时候,许多企业捐钱捐物,体现了社会责任,也是一种公关行为。面对灾难伸出援助之手,或许企业的本意并不在于炒作自己的形象,然而无论如何,这都是企业的一种公关行为。什么是公关?公关就是公关关系,公共关系是一个社 The rise of the Chinese brand is not accidental, there are many behind unknown efforts, such as public relations. For car prices, public relations is a door technology, public relations is done, all people like; public relations to do Low, the image is always in the bottom; public relations is not to force, there is no sense of existence. In the face of a big disaster, many businesses donate money and goods, reflecting social responsibility, but also a public relations act. In the face of disaster assistance, perhaps the business is not intended to hype their own image, but in any case, this is a public relations business. What is public relations? PR is public relations, public relations is a community