论文部分内容阅读
随着我国社会和经济的发展,大型体育赛事在我国举办的机会越来越多,不可否认这会对城市的发展产生深远的影响,提升城市形象,加强城市品牌宣传,但是由于体育赛事的特殊性,风险随时可能发生,因此对体育赛事风险的控制尤为重要。本文以南京青奥会为例,分析了南京青奥会在风险管理方面的独到之处,为今后大型体育赛事成功举办提供借鉴。
With the social and economic development in our country, more and more large-scale sports events are held in our country. It is undeniable that this will have far-reaching impact on the development of the city, enhance the image of the city and enhance the brand awareness of the city. However, due to the special nature of sports events Sexual, risk-taking may occur at any time, so the control of the risk of sporting events is particularly important. Taking Nanjing Youth Olympic Games as an example, this paper analyzes the unique features of Nanjing Youth Olympic Games in risk management and provides references for the success of large-scale sports events in the future.