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在当前经济发展的大环境下,互联网金融飞速发展,基于电商平台的互联网金融行业成为我国国民经济中的重要组成部分。在互联网金融多样化的模式中,以电商平台开展的互联网金融服务因其极具创新性引起了全社会的高度关注。本文主要分析了电商平台下互联网金融产生背景及发展的动力基础,探析了电商互联网金融的模式。
In the current economic development environment, the rapid development of Internet finance, e-commerce platform based Internet finance industry has become an important part of our national economy. In the diversified financial models of the Internet, Internet financial services based on the e-commerce platform have aroused great concern in the whole society due to their great innovation. This paper mainly analyzes the motivation basis of the background and development of internet finance under e-commerce platform, and analyzes the mode of e-commerce internet finance.