新媒体是利用数字技术,通过计算机网络、无线通信网、卫星等渠道,以及电脑、手机、数字电视机等终端,向用户提供信息和服务的传播形态。从空间上来看,“新媒体”特指当下与“传统媒体”相互对应的,以数字压缩和无线网络技术为支撑,利用其大容量、实时性和交互性,可以跨越地理界线最终得以实现全球化的媒体。 New media is the use of digital technology to provide information and services to users through terminals such as computer networks, wireless communication networks and satellites, as well as terminals such as computers, mobile phones and digital TVs. From a spatial point of view, “new media ” refers specifically to the current and “traditional media ” corresponding to each other, digital compression and wireless network technology as the support, using its large capacity, real-time and interactivity, can cross geographical boundaries Finally to achieve a global media.