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本文简要介绍了微信的主要功能和其对大学生群体产生的影响,提出了微信时代给大学生思想政治教育带来的几大冲击,在此基础上提出当下大学生思想政治教育的创新措施,即利用微信作为载体、善于利用微信功能、提高思想政治教育主体使用微信的能力三点来开展大学生思想政治教育,以期达到有效传播思政信息,向社会展现积极的一面。
This article briefly introduces the main functions of WeChat and its impact on college students, puts forward several major impacts on the ideological and political education for college students in the era of WeChat, and on this basis puts forward the innovative measures of contemporary college students’ ideological and political education, that is, the use of WeChat As a carrier, it is good at using the WeChat function to improve the ability of subject of ideological and political education to use WeChat to carry out the ideological and political education of college students with a view to effectively disseminating the information of politics and politics and showing the positive side to the society.