新闻通联学是新闻学的一个分支学科。它是新闻机构通过对外通讯联络工作(又称“群众工作”)收集信息反馈和依靠群众办报,从而沟通上下关系的一种实用新闻学。新闻通联学是通过研究通联工作的一般规律来体现的。具体研究内容有:处理读者来信与来稿工作;接待读者来访;进行读者意见调查;物色和发展通讯员和作者队伍;建立和巩固各级通讯组织;开展保障稿源的组织发动工 Journalism and Communication is a branch of journalism. It is a pragmatic journalism where news agencies collect feedback from outside communications and rely on the masses to run newspapers to communicate the relationship between the upper and the lower. Journalism and communication are reflected through the study of the general laws of the work of the Communist Party. The specific research contents include: handling letters and contributions from readers; receiving readers ’visits; conducting surveys of readers’ opinions; identifying and developing correspondents and authors; establishing and consolidating communication organizations at all levels;