进入2003年以来,陶瓷营销,作为陶瓷企业生产经营的龙头,伴随着我国加入WTO,也已开始与国际接轨了。但在逐步融入并角逐国际市场力求开创有特色的陶瓷营销之时,却常常掺杂着一些不应有的杂音,阻碍了我国陶瓷业的健康发展,损害了陶瓷企业及品牌的形象,造成了巨大的精神和经济损失 Since 2003, ceramic marketing, as a ceramic production and management business leader, along with China’s accession to the WTO, has also begun with the international standards. However, gradually into the international market and strive to create a unique ceramic marketing, but often mixed with some unwanted noise, hindered the healthy development of China’s ceramic industry, damaged the image of ceramic enterprises and brands, resulting in Huge mental and economic losses