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企业的成功,不仅在于企业的产品和服务,更取决于独特的企业文化。面对知识经济的新态势,企业文化建设对企业发展、经营业绩所起的作用越加显著。在全球经济一体化的前提下,迫切需要企业提高内部凝聚力和外部竞争力,从而谋求生存和发展,这是一个既现实又严峻的课题。西方发达国家的企业已在长期实践中形成了各具特色的企业文化。为了迎接新的挑战,使企业获得新的生命力,我们特组织国内企事业单位企业文化负责人赴西方发达国家考察、访问。从中学习和借鉴新的企业文化、经营理念与
The success of an enterprise depends not only on its products and services, but also on its unique corporate culture. In the face of the new trend of knowledge economy, the role of corporate culture construction in business development and business performance has become increasingly significant. Under the premise of global economic integration, it is urgent for companies to increase internal cohesion and external competitiveness so as to seek survival and development. This is a realistic and serious issue. Enterprises in Western developed countries have formed distinctive corporate cultures in long-term practice. In order to meet new challenges and enable companies to gain new vitality, we specially organized the corporate culture leaders of domestic enterprises and institutions to visit and study in Western developed countries. Learn and learn from new corporate culture, business philosophy and