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全球经济一体化、国际分工与合作深入化和消费者运动的兴盛,导致企业社会责任运动逐渐兴起。企业社会责任也成为企业综合竞争力的一个重要方面,研究两者关系表明,能够履行社会责任的企业是其竞争力的综合体现,企业履行社会责任有利于树立良好的企业形象、获得政府支持、有助于综合竞争力的提升。
Global economic integration, deepening international division of labor and cooperation and the rise of consumer movement have led to the gradual rise of corporate social responsibility campaigns. Corporate social responsibility has also become an important aspect of the comprehensive competitiveness of enterprises. Studying the relationship between the two shows that enterprises that can fulfill their social responsibilities are a comprehensive reflection of their competitiveness. To fulfill their social responsibilities, enterprises are good for establishing a good corporate image and obtaining government support. Contribute to the improvement of comprehensive competitiveness.