又是新年促销季。继去年对北京商圈调查后,今年我们再次深入一线探寻市场之变。寒冬之下,竞争激烈,打折成风。国际快时尚品牌尤甚,几乎无折不成交;国内高端品牌在瑟瑟寒风中寻找着春天的消息,时尚品牌比拼性价比,小众品牌秀个性,运动品牌打知名度……如今春天已到,品牌调性凸显。 It is the New Year promotional season. Following the survey of the Beijing business district last year, this year we once again went to the forefront of exploring changes in the market. Under the winter, highly competitive, discount into the wind. Especially the international fast fashion brand, almost no fold no deal; the domestic high-end brands in search of the cold weather in search of the spring news, fashion brand competition price, niche brand personality, sports brand fame ... Now the spring has come, the brand Tonal highlights.