语言是音义结合的符号系统,是服务于人类交际和思维的工具,而言语是对语言工具的具体运用及其成品。公关言语就是语言在公关事务领域的具体运用及其成品。公关实务是一个组织为了建立、维持、强化或改善与内外公众的关系而进行的种种努力,公关语言所起的作用也就在于这几个方面。公关言语活动包括表达和 Language is the symbology of the semantic system, is to serve the human communication and thinking tools, and language is the specific use of language tools and their finished products. PR language is the language of public relations matters in the area of ​​the specific use and the finished product. PR practice is an organization’s efforts to establish, maintain, enhance or improve the relationship with the public at home and abroad. The role of PR is also in these areas. PR activities include expressions and