商品符号是指用在商品上的记号、标记、标点。在商品上表现为商品标签、认证标志、商标、品牌等,起到吸引顾客、指导消费的作用,是商品沉默的推销员。它造型美观,形态各异,色彩鲜艳,简洁明了,具有丰富的人文色彩,传承了中国几千年丰富的历史文化内涵,在经济类学科教学中起到重要的作用。如何在教学中传承这些知识,如何运用商品符号并解决现实的问题,是值得探讨的。 Commodity symbol is used in the commodity mark, mark, punctuation. The performance of goods on the label of goods, certification marks, trademarks, brands, play a role of attracting customers, guiding consumption, is a silent salesman. It is handsome in appearance, different in shape, colorful, concise, with rich humanities, inheriting the rich historical and cultural connotation of China for thousands of years and playing an important role in the teaching of economic subjects. How to inherit these knowledge in teaching, how to use the commodity symbol and solve the problem of reality is worth discussing.