目前,大学生已经成为一个庞大的消费群体,他们作为社会未来投资理财的主体,理财观念的塑造和培养直接地影响其世界观的形成与发展。理财是现在社会发展所必备的技能,大学生作为国家的栋梁,对这方面有显著的要求。本文从现实出发,针对大学生理财中遇到的问题,进行分析,并给出相应的意见。 At present, college students have become a huge consumer group. As the main body of social investment and financial management in the future, the shaping and cultivation of wealth management concepts directly affects the formation and development of their world outlook. Financial management is now the necessary skills for social development. As the pillars of the country, college students have notable requirements in this respect. Based on the reality, this article analyzes the problems encountered in the financial management of college students and gives corresponding opinions.