罗兰·巴尔特认为,图像很少以脱离某种解说文字的形式单独呈现,我们所应用的语言或者文字削减了图像的多重可能涵义。《男人装》在“8·3男人节”制作的这一期封面上不再有性感挑逗的封面女郎,不再那么赤裸裸的向男性兜售性概念,而换之以相对保守的、肢体略显僵硬的木偶形象,而这一木偶形象真的可以成为男人节的“偶像木偶”吗?这一期杂志封面的文本到底暗含了什么样的意识形态?本文从符号角度予以解读。 Roland Barthes argues that images are seldom presented separately from some narrative text, and the language or text we apply reduces the multiple possible meanings of the image. “Men’s Wear” No more sexy cover-ups on this cover of “8.3 Day Men’s Day” are no longer selling naked concepts to men, but rather relatively conservative, physical Slightly rigid puppet image, and this puppet image can really become the “idol puppet” of men’s day? What kind of ideology does the text of the cover of this issue imply? This article is interpreted from a symbolic point of view.