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商业插画的审美意识、创造性以及艺术语言都是对创作者完整构思的具体体现。水彩画拥有独特的水色语言、丰富的水彩技法同时在情感的体现上更加细腻丰满。商业插画设计者若能够将水彩的优势运用与商业插画设计中,定能得到突破性的收获。本文从水彩语言、水彩技法、水彩情感三个方面就商业插画对水彩的借鉴做详细说明。
The aesthetic awareness, creativity, and artistic language of commercial illustration are concrete examples of the complete concept of the creator. Watercolor has a unique aqua language, rich watercolor techniques at the same time in the emotional expression of more delicate and fullness. If business illustrators can use the advantages of watercolor and commercial illustration design, will be able to get a breakthrough harvest. This article elaborates the reference to watercolor from three aspects of watercolor language, watercolor technique and watercolor emotion.