瑞典以创意闻名,伊莱克斯每年举办的“全球设计实验室大赛”就是一例,那些出人意料的设计理念让人惊讶不已。然而在记者看来,瑞典除了在创意上的优势外,更多的表现在对消费者需求的准确把握上,对细节的贴心设计上,以及对实际效果的完美体现上。谈到贴心设计,我们可以想到宜家家居的精美家具;谈到追求完美,我们 Sweden is famous for its creativity, and Electrolux’s “Global Design Lab Contest” is held annually. Surprising design ideas are surprising. However, in the view of reporters, Sweden has more than just creative superiority, but also has more performance in accurately grasping the needs of consumers, intimately designing the details, and perfectly reflecting the actual results. When it comes to intimate design, we can think of the beautiful furniture IKEA home; talked about the pursuit of perfection, we