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现代的成功企业不再重复工业时代巨人的那种生产－销售的老路了，而是集中于对迅速变化的消费者需求的感知和反应。信息技术大大减少了对信息的获取、解析以及做出反应时所受的时间与空间的限制，因而推动了这个剧烈的转变。要想在这个感知和快速反应的世界里生存，大公司需要实施一种新战略，即斯蒂芬·Ｈ·黑克尔与理查德·Ｌ·诺兰称之为网络化管理的新战略。 在航空领域，网络化飞行是指使用计算机系统增强飞行员对迅速变化的环境信息的接收和反应能力。飞行员进行网络化飞行，也就意味着他们在进行信息化的飞行。同样，网络化管理就是赋予公司信息化运作管理的能力。 公司要进行网络化管理，必须投资于总体的ＩＴ能力而非孤立的ＩＴ系统。确实，整体的公司行为需要的不仅是大型应用软件和网络连接，而且是要自一个整体的信息模式来调控，并将公司的目标和“我们这里是如何运作的”等体现在软件中。更重要的是，整体的模式还应该包括“我们是如何改变运作的”。 菲尔兹夫人曲奇公司、布鲁克林联合天然气公司以及作者称之为环球保险公司（真名被隐去）的金融服务组织等，都不同程度地进行着网络化管理。菲尔兹夫人曲奇公司实行的是硬件自动化程序；环球保险公司实行的是完整模式化网络企业战略。
Instead of repeating the same old production-sales path of the Giants of the industrial age, modern successful enterprises focus instead on the perception and reaction to the rapidly changing consumer needs. Information technology has greatly facilitated this dramatic shift by significantly reducing the time and space constraints on access to information, resolution and response. To survive in this perceived and rapidly reacting world, big companies need to implement a new strategy that Stephen H. Hooker and Richard L. Nolan call a new strategy for networked management. In aviation, networked flight refers to the use of computer systems to enhance pilots' ability to receive and respond to rapidly changing environmental information. Pilots network flight, which means that they are in the information of the flight. Similarly, network management is to give the company the ability to manage the operation of information technology. For a company to be networked, it must invest in overall IT capabilities rather than isolated IT systems. Indeed, holistic corporate actions require more than just large applications and network connections, but are governed by a holistic messaging model that embodies the company's goals and “how we work here” in software. More importantly, the overall model should also include “How do we change the way we operate?” Mrs. Fieldsz, Brooklyn Coalition, and the financial services organizations that the author calls global insurers, whose real names have been hidden, are all networked to varying degrees. Mrs. Fields's cookie company implemented a hardware automation program; Global Insurance implemented a fully-modeled network of corporate strategy.