随着社会的迅速发展,新闻信息不断的充实人们的生活,全球开放性的语境逐渐突显,我国媒体面临巨大的信息技术融入国内的新闻报道中的问题,因此,新闻媒介之间的竞争日益倍增。新闻媒介的增加及媒体的多元化发展就是媒介之间竞争的主要因素。新闻媒介内部的实力,成为决定竞争成败的关键,媒介内部的人才、管理、综合能力等,都是媒介竞争的相关条件。 With the rapid development of society, news and information have continuously enriched people’s lives and the context of a global openness has been gradually highlighted. The media in our country are facing enormous problems of integrating information technology into domestic news reports. Therefore, the competition among news media is increasingly increasing Multiply. The increase of the media and the diversified development of the media are the major factors in the competition among the media. The strength of the news media has become the key to determining the success or failure of competition. The talent, management and comprehensive ability within the media are the relevant conditions for media competition.