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在当今市场经济环境下,企业的生存环境越来越复杂多变,而在义乌这个国际贸易市场,中小企业的竞争手段越来越多,游戏规则也变得愈加难以把握,因此加强团队的精神建设成了义乌中小企业值得关注的焦点。本文以销售团队为例,浅析义乌中小企业团队精神建设中团队涣散,缺乏信任等一些问题,并提出一系列加强义乌中小企业销售团队精神建设的对策。
In today’s market economy environment, the living environment of enterprises is more and more complex and ever-changing. In the international trade market of Yiwu, the competition means of SMEs are more and more, and the rules of the game become more and more difficult to grasp. Therefore, the team spirit Construction has become the focus of small and medium enterprises in Yiwu attention. Taking the sales team as an example, this article analyzes some problems such as team disintegration, lack of trust and so on in the construction of SME team in Yiwu and proposes a series of countermeasures to strengthen the sales team spirit of SME in Yiwu.