9月23日,熙熙攘攘的“新营销论坛”结束后的深夜,两个好朋友终于得空坐在一起清静地聊一会儿。作为本次论坛的两位主角,他们的职业生涯在2000年里都发生了重大的变化,不同的是一个由顾问公司的创始人上场操练,当了一家家电公司的营销副总裁;一个家电公司的副总裁自己创业,创办了一家咨询顾问公司,彼此的位置恰好进行了一轮颠倒。这两 On the night of September 23, just after the bustling “New Marketing Forum,” two good friends finally sat down quietly for a chat. As the two protagonists of this forum, their career have undergone major changes in 2000, the difference is that one by the founders of consultants to practice, became a vice president of marketing of a home appliance company; a home appliance company The vice president started his own business and founded a consultant company, exactly where each other had its turn. These two