一年一度的“双十一”是中国电子商务“造节”狂欢的经典案例,随着天猫每小时更新的不断飙升的销售额,人们再一次意识到中国消费者疯狂的热情和令全球商家瞩目的消费实力。在双十一这一天,无论你是否入驻电商,是否参加促销活动,你都不可避免地被这一股强大的热浪席卷,无论线上线下,都需要在双十一的余韵中进行反思。 The annual “Double 11” is a classic example of China’s e-commerce and “festivals” carnival. As Lynx renews its soaring sales every hour, people once again realize that Chinese consumers are crazy Enthusiasm and spending power that has drawn the attention of global businesses. On the 11th of October, you are inevitably swept by this powerful heat wave, no matter whether you are stationed in e-commerce or whether you are participating in promotional activities. Whether online or offline, you need to reflect on the double eleven.