现代市场发展的一个重要趋势,就是服务竞争在现代市场竞争中的地位和作用越来越突出。质量概念,不仅包括产品质量,也包括服务质量。对于制造业企业来说,只讲产品质量,不讲服务质量的观点,是片面的质量观点。因此,高明的制造商懂得,服务是使公司获得竞争优势的一个 An important trend in the development of the modern market is that the status and role of service competition in modern market competition have become increasingly prominent. The concept of quality includes not only product quality but also service quality. For manufacturing enterprises, only speaking of product quality, do not speak of service quality point of view, is one-sided quality perspectives. As a result, clever manufacturers understand that service is one that gives a company a competitive advantage