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提起互联网+大家都耳熟能详,这个风靡全国的热词,已经写入了李克强总理所做的政府工作报告。7月1号国务院正式颁发了《关于积极推进互联网+行动指导意见》,这意味着互联网+正是被纳入顶层设计,成为国家经济社会发展的大战略和新推力。在这样的大背景下,在互联网+风口上的中国零售业及其相关行业,如何顺势而为,积极参与国家的战略行动计划,推动企业的模式变革,业务转型和营销创新,促进零售业全产业链上下游协同和跨界融合,赢在互联网+时代。
Mentioning the Internet + Everyone is familiar with this sweeping hot word that has been written into the government work report made by Premier Li Keqiang. On July 1, the State Council formally issued Guiding Opinions on Actively Promoting the Internet + Operation, which means that Internet + has been incorporated into the top-level design and has become a grand strategy and a new push for the country’s economic and social development. In such a background, how can the retail industry in China and its related industries on the Internet + take the lead and take an active part in the country’s strategic plan of action so as to promote the mode transformation, business transformation and marketing innovation of enterprises, and promote the entire retail industry? Upstream and downstream industry chain collaboration and cross-border integration, win in the Internet + era.