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文化作为民族精神、灵魂的体现,其发展直接影响民计民生。文化馆作为地方性文化建设的主要场所,担负着发挥地方文化、传承文化、调动群众积极参与的责任以及义务。但是,当前我国文化馆在地方文化事业发展方面仍存在问题,必须从多个方面提出策略加以优化和解决。笔者就群众文化定义、特点以及文化馆群众文艺活动问题、开展群众文化工作的优化策略进行分析,为文化馆群众文化工作的有效开展提供参考。
As a manifestation of national spirit and soul, culture has a direct impact on people’s livelihood. As the main place for the local cultural construction, the cultural center is responsible for giving full play to the local culture, passing on the culture and arousing the active participation of the masses. However, at present, there are still some problems in the development of local cultural undertakings in our country’s cultural centers. Strategies must be proposed and optimized from many aspects. The author analyzes the definition and characteristics of mass culture and the mass cultural activities of cultural centers, and carries out the analysis of the optimization tactics of mass cultural work so as to provide a reference for the mass cultural work of cultural centers.