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本文主要针对当前国内中小企业市场营销战略的发展现状进行深入化的探讨与分析,重点从国际化发展的角度对国内中小企业发展过程中所存在的问题与不足进行了阐述与总结,并针对其中的矛盾提出了相应的建议措施,以供参考。
In this paper, the current domestic SME marketing strategy for the development of the status quo in-depth discussion and analysis of the key from the perspective of international development of the domestic small and medium enterprises in the development process of the problems and deficiencies were described and for which the The contradictions put forward the corresponding recommended measures for reference.