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发展迅猛的新媒体给当代大学生活带了巨大的改变。作为党与青年学生之间沟通的桥梁,高校共青团组织应不断进行新媒体宣传工作的探索和研究,才能更好地服务学生,起到对青年学生思想引领的重要作用,才能更好地促进各高校共青团的学生工作的推进。基于此背景,报告通过对四川省5所高校团属“新媒体”运作情况进行调查分析,摸索其工作路径与运作机制,以期对四川省高校共青团的新媒体工作起到一定的启示、借鉴作用。
The rapidly growing new media has brought a dramatic change to contemporary university life. As a bridge between the party and the young students, the CYL organizations in universities should continue to conduct exploration and research on the propaganda work of new media in order to better serve their students and play an important role in guiding young students’ thinking so as to better promote the Promoting student work of Communist Youth League in colleges and universities. Based on this background, the report investigates and analyzes the operation of the “new media” in the five universities in Sichuan Province and explores its working path and operation mechanism so as to give some inspiration to the new media work of the Communist Youth League in colleges and universities in Sichuan Province. Learn from.