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香草产业与健康产业在我国都是新兴产业,二者在一、二、三产业领域都有衍生产品,如何将二者同时与旅游业开发进行整合,实现一、二、三产业联动发展,是未来旅游业发展的一个新方向。本文对某以香草产业链打造为切入点的养生度假旅游区规划进行研究,深入分析其“差异化”、“创新型”、“一站式”开发理念和“三产联动”产业发展策略,希望为此类以新型健康养生度假产品为主题的旅游区开发提供发展思路和发展策略。
Vanilla industry and health industry are all emerging industries in our country. Both of them have derivative products in the first, second and third industries. How to integrate the two with tourism development at the same time to realize the coordinated development of primary, secondary and tertiary industries is A new direction for the development of tourism in the future. This article studies the planning of a health tourism resort with the vanilla industry chain as the breakthrough point, and deeply analyzes its “differentiation”, “innovation”, “one-stop” development concept and “three” Production linkage “” industrial development strategy, hoping for the development of such a new type of health and leisure products as the theme of tourism development to provide development ideas and development strategies.