论文部分内容阅读
随着民航业的发展,航空市场竞争日趋激烈。对于航空公司而言,销售工作是进行产品推广和产生收益的重要一环,发挥着举足轻重的作用。随着互联网等新技术手段的应用,销售模式也发生了一系列变化。1销售模式的演变过程销售模式的演变是一个随着经济发展、技术进步而发生变化的过程。特别是近年来,互联网技术的运用,使得销售模式发生了“革命性”的改变。民航客运销售模式的演变大致经历了这样一个过程。1.1售票处销售模式
With the development of the civil aviation industry, competition in the aviation market has become increasingly fierce. For airlines, sales work is an important part of product promotion and revenue generation and plays a decisive role. With the application of new technologies such as the Internet, a series of changes have taken place in the sales model. 1 The evolution of sales model The evolution of sales model is a process that changes along with economic development and technological progress. Especially in recent years, the use of Internet technology has led to a “revolutionary” change in the sales model. The evolution of civil aviation passenger sales has generally gone through such a process. 1.1 Ticket Sales Model