经过多年发展,我国电信市场的竞争格局已基本形成,随着加入WTO日子的临近,通信市场由垄断和半垄断经营向更加开放的方向发展已经是不争的事实。在这个大背景下,广东省移动有限责任公司提出的企业经营目标是“服务第一,盈利第二”。目标看似不符合企业利润最大化的常理,然 After years of development, the competitive landscape of China’s telecommunications market has basically taken shape. With the advent of WTO accession, it is an indisputable fact that the communications market has been developed from a monopoly and a semi-monopoly to a more open one. In this context, Guangdong Mobile Co., Ltd. proposed business objectives is “service first, profit second ”. The goal does not seem consistent with the maximization of corporate profits, of course